The Subject Matter

Tone of voice and B2C copywriting
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Ever read something and found yourself nodding along? That’s the brilliance of excellent copywriting.
And that’s what I do. 


No matter where in the world you are, see me as your creative resource to fit around whatever word problem you’re trying to fix.

You’ll have a writer specialised in cross-cultural communication, in-house, from day one articulating your brand’s values and helping you communicate effectively.

Words have always found me, no matter where I go. I began working in market research writing questionnaires for ethnographic studies. I left London with my bike and two bags, started writing video scripts for marketing films and the rest is history. 

From a little black desk in Paris, I’ve written brand haikus, tone of voice guidelines and ran writing workshops. I’m always learning, always discovering and always fascinated by the power of language.


Brief me


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harley [at] thesubjectmatter.co
LinkedIn

Leadership say

“It was an absolute pleasure working with Harley. His creativity is contagious and his ideas brought campaigns to life.”

Paul Anderton, Partnerships Director, Bicycle
“Harley is a good man to have around and I've always relied on him as a partner who will deliver great results on the projects we've worked on together. He is a solution orientated kind of guy and has always been quick to pick up on and resolve some of the more challenging aspects of the work we do. I would love to work with Harley again in the future, and would highly recommend him to any project team.”

Jim Mott, Cultural Insight Director, BAMM

An unedited you


LGBT+ people censor themselves in fear of receiving verbal abuse, slurs, jibes and even physical violence. But we can change that. I offer pro bono work for grassroots movements that better the lives for LGBT+ people. Connect with me to see how we can promote your message of equality.

What’s the latest in the world of writing?


Read my thoughts on language, consumer behaviour and branding.

Make contact


A digital copywriter, based in Paris, France.
Call, write or follow.


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+33 6 51 57 69 50
harley [at] thesubjectmatter.co

Ideas beyond the written word

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