Air France Email

Where are your miles taking you?

You too can multiply your Reward Points, just like the 2 million other Flying Blue members. Collect a host of privileges with Air France’s Accelerate Programme to enjoy your Flying Blue miles faster.

Earn Reward Points faster

Buying Accelerate Miles will multiply your Flying Blue Reward Points a by a factor of 2, 4 or 6, based on your current balance. You decide how far you want to take your miles.

Your next break is in reach 

Claim your rewards on the Flying Blue Store, or your next upgrade, reward flights with Air France KLM and partner airlines or with our partner hotels and car hire.

The Project

  • The Brief

    Convert new and inactive members to purchase a multiplier to boost their frequent flyer points.

  • The Task

    Wrote a trigger emails based on member status testing user location in email copy.

  • The Result

    Incremental uplift in email opens due to personalisation testing on location and first name.

How your project unfolds.

  • Explore my expertise

    Peruse my portfolio and website to ensure I'm the perfect copywriter for your audience and budget.

    Recent projects 

  • Connect & share your vision

    Schedule your free consultation to discuss your project or simply email me at harley@thesubjectmatter.co. Together, we'll explore your vision and create a plan to bring it to life

    Free consultation 

  • Receive your bespoke blueprint

    During our call, we'll clarify your copywriting objectives. Afterwards, you'll receive a tailored proposal with project scope, delivery dates, and a transparent breakdown of fees.

  • What's included?

    Your fee covers the entire process, from concept to completion: launch meetings, research, feedback, one round of revisions, final adjustments, sign-off, and delivery.

  • Rates

    work flexibly to accommodate your scope and budget. Daily rates are standard, but hourly billing is also available. We'll establish a fixed fee for the project, so you'll know the cost for each stage, and I'll keep you informed if the scope changes.

    More about fees 

  • Ts and Cs

    Avoid surprises by reviewing my project terms in advance, so you know what to expect from our agreement.

    Terms of Service 
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